Links of the day
forum to get a font figured out: http://www.myfonts.com/WhatTheFont/
help identifying a font: http://www.identifont.com/identify.html
website tracking the latest changes to brands: http://www.underconsideration.com/brandnew/
examples of new tropicana and pepsi branding:
http://www.flickr.com/photos/jlai321/tags/branding
article about Pepsi's change of logo
Five Types of Marks for Logo Design
Helvetica documentary, can be checked out at Rotch
alternatives to Helvetica
Helvetica vs. Arial
book cover archive

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